Chicken in Box (상자) is a Korean-style fried chicken brand built in Pathein, Ayeyarwady Region. This is the head office of CIB Holding Company Limited — the story, the standards, and how to bring the box to your township.
“We share our experience with you.” Every outlet runs on the same sauces, the same specification and the same idea of what a good box of chicken should feel like — whoever opens it.
Chicken in Box (상자 — “box” in Korean) started in Pathein with one idea: Korean fried chicken worth queuing for, served in a space that feels more like a hangout than a fast-food counter. Wood tables, warm light, plants by the window.
Head office owns the recipe, the sourcing, the interior language and the training. That is the whole job: making sure a box in a new township tastes and looks exactly like a box in Pathein.
Every outlet shares the same interior language — warm wood, black steel fixtures, a mesh feature ceiling — so the space feels familiar wherever it opens.
Two outlets open in Pathein today, with more to follow as head office rolls out the next locations.
We are opening franchise partnerships for the next phase of outlets. Head office handles the recipe, training and brand standards — you bring the location and the team.